GLOBAL
Building Your Graphic Assets
Basic design principles to keep in mind Now that we’ve defined our visual identity and we already …
Global
Your Official Campaign Photo
How to create good pieces We live in a visual world, so we must use visuals to express ourselves. Ca…
Designing Print Materials
How to create good pieces In electoral campaigns, a wide range of materials are used. These pieces c…
Your Visual Identity And Style Guide
How voters see and recognize your campaign depends on it Visual identity is essential for building y…
Communication Do’s And Don’ts
How to make your communication more mobilizing and strategic Let’s go through some quick tips …
Managing Your Campaign’s Social Media
It’s time to post, publish, and engage people! Helping you understand the different types of socia…
Basic Design Kit for Campaigns
Guide to build your campaign’s basic kit Not all of us are designers, but we can make do…
Templates – Flyers And Stickers
How to create good pieces Check out the Canva templates we’ve prepared to help you spread your cam…
Choosing Your Campaign’s Channels
How do you decide which channels to use for your campaign messages? Choosing the right communication…
Thematic Key Messages And Tactics
How to talk and act about what matters by Impulsa You’ve already learned how to build ke…
Sobre Im.pulsa
A Im.pulsa é uma plataforma e comunidade de aprendizagem política e eleitoral – plural, aberta e gratuita – que apoia mulheres diversas a entrarem e permanecerem na política institucional. Com a Im.pulsa, um conhecimento que antes era caro e restrito se torna acessível para muitas.
