Finding Your Target Audience
Creating cross-segmented groups to tailor your communications How do I define who my campaign and it…
Creating cross-segmented groups to tailor your communications How do I define who my campaign and it…
Electoral campaigns to transform reality When we talk about electoral campaigns capable of changing …
Surveying the territory for your campaign In an electoral campaign, territorial outreach is crucial …
Surveying the territory for your campaign Geo-electoral analysis is a key tool in political campaign…
How many votes do I need? Learn how to calculate In this guide, we’ll explore how analysing electo…
Systematize info, data, knowledge, and learnings at the end of your campaign The first weeks after t…
Tool to leverage campaign’s strengths and prepare for its weaknesses Every campaign is exhausting …
A template for recording donations received during the campaign Content: Alejandra Parra, Caio Tendo…
Action plan, timeline, indicators – all aligned Organization is everything during a campaign! …
A model for organizing funds and tracking expenses Are you looking for a template to organize your c…

A Im.pulsa é uma plataforma e comunidade de aprendizagem política e eleitoral — plural, aberta e gratuita — que apoia mulheres diversas a entrarem e permanecerem na política institucional. Com a Im.pulsa, um conhecimento que antes era caro e restrito se torna acessível para muitas.